Mobile Friendly Websites
27 April, 2015
A 'mobile friendly' website is a website that is built using the latest programming languages and works in a responsive manner. This makes sure your website content is displayed correctly across Smartphones, Tablets, Laptops and Desktops.
On Tuesday 21st April Google announced more significant changes to its algorithms which directly affect Google searches made on Smartphones. You can see this on your Smartphone in your Google search results, as it will display 'mobile friendly' prior to the descriptive text. The results will favour websites which are set up to be 'mobile friendly', giving them higher rankings than sites that are only programmed and optimised for laptops and desktops.
In the last couple of years mobile usage has overtaken that of desktop and now accounts for more than 60% of time spent online. Therefore for most businesses the need for a mobile friendly website will be a vital requirement to gain better Google search results.
Using responsive web design is the best option for many companies, as it means your URL shows exactly the same HTML, regardless of what devices are being used. Therefore, why not get in touch and see how we can help you with a new 'mobile friendly' website.